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The Non-Technical Person’s guide to building products & apps

سرفصل های دوره

Go from Idea to MVP with no CTO and no coding. Launch your business, app, or product idea cheaply, quickly, and easily.


01 - Get acquainted (10 minutes)
  • 001 Meet the instructor
  • 002 How-to-join-the-student-Slack-group.pdf
  • 002 Join our community on Slack!.html
  • 003 Course overview
  • 004 The-non-technical-persons-guide-Section-01.pdf
  • 005 Review sheets & resources - all in one PDF.html
  • 005 The-non-technical-persons-guide-Review-sheets-resources.pdf
  • external-links.txt

  • 02 - Getting ready (27 minutes)
  • 001 The three essentials of feasibility
  • 002 How much is this going to cost
  • 003 Is learning to code a waste of time
  • 004 The-non-technical-persons-guide-Section-02.pdf

  • 03 - Validating your idea (48 minutes)
  • 001 The idea validation framework
  • 002 The idea were going to use as an example
  • 003 Customer segmentation
  • 004 Running a qualitative analysis offline
  • 005 Extra Before you start validating
  • 006 The-non-technical-persons-guide-Section-03.pdf

  • 04 - Scoping out your competition (30 minutes)
  • 001 Advanced search techniques for finding competitors
  • 002 Running a competition analysis
  • 003 The-non-technical-persons-guide-Section-04.pdf

  • 05 - Getting your first customer feedback (56 minutes)
  • 001 Conducting the five-second test
  • 002 Proved.co method
  • 003 Quick and easy validation through email
  • 004 Validation through online groups
  • 005 The-non-technical-persons-guide-Section-05.pdf

  • 06 - Creating your pitch experiment (97 minutes)
  • 001 How to create a Launchrock landing page to gauge interest
  • 002 Using UnBounce for more in-depth analysis
  • 003 Setting up AB tests for your Unbounce page
  • 004 Adding conversion goals + dynamic text
  • 005 Adding a payment button to your page
  • 006 Extra Using a payment button in email
  • 007 Extra Getting a logo for free
  • 008 Extra Getting a better logo for $5.encrypted.m4a
  • 008 Extra Getting a better logo for $5.encrypted
  • 009 Extra Getting domain names
  • 010 The-non-technical-persons-guide-Section-06.pdf

  • 07 - Testing your idea in the wild (40 minutes)
  • 001 Using Facebook ads + Launchrock to test your idea
  • 002 Using Google ads + Launchrock for validation
  • 003 Getting free coupons for Google, Facebook, Bing
  • 004 The-non-technical-persons-guide-Section-07.pdf

  • 08 - Evaluating results (15 minutes)
  • 001 Looking over the results
  • 002 To repeat or not
  • 003 The-non-technical-persons-guide-Section-08.pdf

  • 09 - Introduction to prototyping (66 minutes)
  • 001 Crash course terminology
  • 002 What exactly is a wireframe And whats a prototype
  • 003 The reason we use wireframes and prototypes
  • 004 Concepts High fidelity and low fidelity
  • 005 Important things to understand beforehand
  • 006 Picking a tool
  • 007 Following the construction path
  • 008 The-non-technical-persons-guide-Section-09.pdf

  • 10 - Pre-prototyping exercises (30 minutes)
  • 001 Coming up with a strategy
  • 002 Coming up with the scope of our project
  • 003 The-non-technical-persons-guide-Section-10.pdf

  • 11 - Sketching it on the cheap (167 minutes)
  • 001 Intro to sketching
  • 002 Ipad-Sketch-Pad.pdf
  • 002 Iphone4-Sketch-Pad.pdf
  • 002 Iphone5-Sketch-Pad.pdf
  • 002 Iphone6plus-Sketch-Pad.pdf
  • 002 Iphone6-Sketch-Pad.pdf
  • 002 Materials for sketching
  • 002 standard-web-browser.zip
  • 003 Sketch it out part 1
  • 004 Sketch it out part 2
  • 005 Upgrade to a tool Getting started with Pidoco
  • 006 Getting used to the features in Pidoco
  • 007 Creating a quick sitemap upfront
  • 008 The site elements to start with
  • 009 Using templates
  • 010 Handling images in Pidoco
  • 011 Adding and controlling layers in Pidoco
  • 012 Annotate everything
  • 013 Getting up and running with Balsamiq
  • 014 Balsamiq continued
  • 015 An example of a page made with Balsamiq
  • 016 Creating the low fidelity version of the Happy Hour app
  • 017 The-non-technical-persons-guide-Section-11.pdf

  • 12 - Making an interactive prototype (51 minutes)
  • 001 Why I dont use HTMLCSS
  • 002 Introducing M.A.P
  • 003 Adding interactivity to your prototype
  • 004 Creating the tablet version
  • 004 creating the tablet version en.vtt.zip
  • 005 Collaborators & reviewers
  • 005 collaborators & reviewers en.vtt.zip
  • 006 The-non-technical-persons-guide-Section-12.pdf
      temp
    • index 5294772.zip
    • index 7462468.zip

  • 13 - Designing it on the cheap (optional) (32 minutes)
  • 001 Design it
  • 002 Option #1 Graphic design freelancers - Should I go this route
  • 003 Option #2 Design contests - Why should I use these
  • 004 Option #3 Templates
  • 005 The design packet - save yourself 80% of the headaches
  • 006 The-non-technical-persons-guide-Section-13.pdf

  • 14 - Building it on the cheap (118 minutes)
  • 001 Where to find freelancers
  • 002 Intro to Elance
  • 003 Intro to Elance continued
  • 004 Intro to Upwork
  • 005 Intro to Upwork continued
  • 006 Intro to Freelancer
  • 007 Five pillars for evaluating contractors
  • 008 The $50 test.encrypted.m4a
  • 008 The $50 test.encrypted
  • 009 Six red flags to look for
  • 010 Tools for bug testing
  • 011 Becoming a bug hunting master
  • 012 Bug hunting on mobile, a whole new beast
  • 013 The-non-technical-persons-guide-Section-14.pdf

  • 15 - Section 4 Commentary (75 minutes)
  • 001 Tip Dont worry about extra work, follow my guidance
  • 002 In-country or out-of-country Its easy
  • 003 Are contractors a long-term solution
  • 004 The difference between outsourcing and contracting
  • 005 How do you pick a development stack
  • 006 Tip Some thoughts on bug hunting
  • 007 Tip Why are freelancers so cheap
  • 008 Tip Fixed rate vs hourly rate, use my method
  • 009 Tip Equitizing your contractor
  • 010 Tip Off hours developers What they are, where to find them
  • 011 Tip The truth about referrals
  • 012 Tip What is good Avoid this trap
  • 013 Tip Accelerate your testing this way
  • 014 Outsourcing and protecting your IP
  • 015 The-non-technical-persons-guide-Section-15.pdf

  • 16 - The finish line and beyond (4 minutes)
  • 001 Where do I go from here
  • 002 Let me hear your feedback.html
  • 003 The-non-technical-persons-guide-Section-16.pdf

  • 17 - Course commentary (41 minutes)
  • 001 The dilemma of recruiting tech
  • 002 Why does equity matter
  • 003 Product - Team - Interest - Traction
  • 004 The-non-technical-persons-guide-Section-17.pdf

  • 18 - Extras
  • 001 NDA-Standard.pdf
  • 002 70 codeless tools for running and growing your business.html
  • 003 77 tools for building a codeless site, store, blog, or web mobile app.html

  • 19 - Bonus Section
  • 001 Bonus Lecture.html
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