The Buyer’s & Merchandiser’s Guide to Retail

سرفصل های دوره

Understanding the Retail Cycle From Purchase Orders to Loyal Customers

1. Introduction

1. Introduction

2. Learning Objectives

2. Where It All Begins Merchandise

1.1 GTR_Lecture_3.pdf

1. The Purchasing Cycle

2.1 GTR_Lecture_4.pdf

2. Assortment Planning, Allocation & Replenishment

3.1 GTR_Lecture_5.pdf

3. A Math Refresher

4. Merchandise Concepts.html

3. How It Gets from Point A to Point B

1.1 GTR_Lecture_6.pdf

1. The Supply Chain

2.1 GTR_Lecture_7.pdf

2. Value Added Services

3. Supply Chain Concepts.html

4. The Role of Technology

1.1 GTR_Lecture_8.pdf

1. How Technology Supports Buying & Merchandising

2.1 GTR_Lecture_9.pdf

2. Customer Facing Technology

3.1 GTR_Lecture_10.pdf

3. What is Artificial Intelligence & How Is It Impacting Retail

4. Technology Concepts.html

5. The Art of Selling

1.1 GTR_Lecture_11.pdf

1. Visual Merchandising & Store Layout

2.1 GTR_Lecture_12.pdf

2. Loyalty Programs & Customer Retention

3. Visual Merchandising Concepts.html

6. The Unique Challenges of E-Commerce

1.1 GTR_Lecture_13.pdf

1. Beyond the Four Walls

2.1 GTR_Lecture_14.pdf

2. What Every Buyer Should Know About Omni-Channel Retail

3. E-Commerce & Omni Channel Concepts.html

7. Conclusion

1.1 GlossaryGTR.pdf

1.2 QuestionsForThoughtGTR.pdf

1. Closing Thoughts

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تولید کننده: Udemy