Digital Transformation for Management Consultants

سرفصل های دوره

A practical guide on how to do digital transformation, digitalization of businesses

01 - Introduction

001 Introduction

002 A little bit about me

003 How the course is organized

004 How to deal with Blurry image

005 How to reach additional resources

external-links.txt

02 - Essential Concepts in Digitalization

001 Digitalization-v51-upload-version.pdf

001 Essential Concepts in Digitalization Introduction

002 General Framework for Digital Transformation

003 Tools for Digitalization

004 Levels of Digitalization

005 Benefits of Digitalization

03 - Digitalize Products

001 Digitalize Products Introduction

002 Digitalize the product Examples

003 Create a digital component as a part of non-digital product

004 Create services

005 Digital Services for Domestic Appliances Case Introduction

006 Digital Service for Domestic Appliances Data Available

006 Domestic-Appliances-Digital-v5-Empty.xlsx

007 Digital Service for Domestic Appliances Future Situation

007 Domestic-Appliances-Digital-v5.xlsx

008 Digital Service for Domestic Appliances Comparison

009 From SMCG to service Introduction Part 1

010 From SMCG to service Introduction Part 2

011 From SMCG to service Case Introduction

012 From SMCG to service If sold as a product

012 From-product-to-service-smartphones.xlsx

013 From SMCG to service If sold as a service Part 1

014 From SMCG to service If sold as a service Part 2

015 From SMCG to service Comparison

016 From SMCG to service Solution in Power Point

04 - Digitalize Sales & Marketing

001 Digitalize Sales Introduction

002 Overview of Digital Sales Channels

003 Digital Marketing Overview

004 3F

005 Freemium

006 Free Trial

007 Free

008 Freemium vs Free Trial vs Free Case Introduction

009 Freemium vs Free Trial vs Free Examples of SaaS businesses

010 Freemium vs Free Trial vs Free Solution Part 1

011 Freemium vs Free Trial vs Free Solution Part 2

012 Analyzing the profitability of sales channels Introduction

013 Analyzing the profitability of sales channels Cases Study in Consulting

013 LTV-and-CAC-consultingv2.xlsx

014 Analyzing the profitability of sales channels Cases Study in small service

014 Marketing-efficiencyv3.xlsx

05 - Digitalize Processes

001 Digitalize processes Introduction

002 Digitalization vs Stages of the Process

003 Selling insurance Case Introduction

004 Insurance-Digital-v4-Empty.xlsx

004 Selling insurance Data Available

005 Insurance-Digital-v4.xlsx

005 Selling insurance Solution

006 Restaurant digitalization Case Introduction

007 Restaurant digitalization Data Available Part 1

007 Waiter-Digital-v5-Empty.xlsx

008 Restaurant digitalization Data Available Part 2

009 Restaurant digitalization Current & Future Situation

009 Waiter-Digital-v5.xlsx

010 Restaurant digitalization Comparison

011 Customer Service Improvement Case Introduction

012 Customer Service Improvement Data Available

012 Customer-Service-Fashion-Retailer-v6-Empty.xlsx

013 Customer Service Improvement Solution

013 Customer-Service-Fashion-Retailer-v6.xlsx

014 Automation General approach

015 Automation in Office

016 Cost reduction Investment Ceramic Tiles Introduction

017 Cost reduction Investment Ceramic Tiles Current Costs

017 Cost-reduction-investment-Ceramic-Tiles.xlsx

018 Cost reduction Investment Ceramic Tiles Future Costs

019 Cost reduction Investment Ceramic Tiles NPV

020 Cost reduction Investment Ceramic Tiles Solution in Power Point

021 Transfer costs to customers

022 Transfer costs to suppliers

06 - Multichannel

001 What is multichannel

002 Main problems with multichannels

003 Pricing dilemma - Problem

004 Pricing dilemma - Solution

005 Cannibalization of sales by offline Introduction

006 Cannibalization of sales by online Introduction

007 Cannibalization of sales Case Study

008 Cannibalization of sales Tips how to estimate it

009 Cannibalizationv4.xlsx

009 Cannibalization of sales Case Study Calculation in Excel

07 - Digitalization Case Studies

001 Digitalization Case Studies Introduction

002 Digitalization in Hotel

003 Digitalization in Retail

004 Digitalization in Healthcare

08 - Modeling in Excel the Business

001 Modeling in Excel the Business Introduction.html

002 Parcel Lockers Case Introduction

003 Parcel Lockers Data Available Part 1

003 Parcel-lockers-business-v7-Empty.xlsx

004 Parcel Lockers Data Available Part 2

005 Parcel Lockers Data Available Part 3

006 Parcel Lockers Costs and Sales & Margin

006 Parcel-lockers-business-v7.xlsx

007 Parcel Lockers P&L

008 Parcel Lockers Cash Flow

009 Other Business Models.html

external-links.txt

09 - Conclusions

001 Bonus Lecture.html

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تولید کننده: Udemy