Create a Marketing Strategy that (Actually) Drives Results

سرفصل های دوره

Grow your sales, save time and ad spend, plan out the most strategic marketing activities to focus on

1 - Why Should Always Start Your Marketing with Strategy

1 - Creating Your Marketing Plan Workbook Google Doc.txt

1 - Introduction Why You Should Always Start with Strategy

1 - Slide Deck.txt

1 - Why Start with Strategy and What It Is.html

2 - Getting Started Your Customers Their Problems and Goals and Your Offer

2 - Customer Persona Examples.txt

2 - Identifying Your Customer Personas

2 - InDepth Customer Persona Example for a B2B agency.txt

3 - Getting clear on the customers problem their aspiration and your offer

3 - Writing Copy that Inspires Action

4 - Copywriting Part 1 The Short Version and Overview

5 - Copywriting Part 2 Communicating Based On Temperature

6 - Copywriting Part 3 Copywriting Exercises

6 - Customer Mind Reader Template.txt

6 - Eagans Even More InDepth Slide Deck about Copywriting.txt

6 - Write Copy that Sells section of the Workbook.txt

4 - Competitive Analysis

7 - Analyzing Your Competition Honestly

7 - Competitive Analysis Template Google Sheet.txt

5 - Finding Selecting Your Best Possible Marketing Channels

8 - Selecting Your Best Marketing Channels Part 1 TOFU MOFU BOFU

8 - Selecting Your Top Channels Workbook Section.txt

9 - Selecting Your Best Channels Part 2 My Top Channel Recommendations for You

6 - Create Your Strategic Marketing Plan

10 - Budgeting Planning and Testing Workbook Section.txt

10 - Getting Real Budgeting Planning and Testing

11 - Measuring Your Marketing Results

11 - Measuring Your Results Workbook Section.txt

12 - Example Marketing Strategy OnePager.txt

12 - Further Resources and Where to Connect with Eagan.txt

12 - Marketing Plan Google Slides Template 1.txt

12 - Marketing Plan Template 2 Google Slides muted colors.txt

12 - Real Marketing Strategy Examples Templates

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تولید کننده: Udemy