A New Method For Product Development & Design: SIMPSIS-Model

سرفصل های دوره

A Comprehensive Motivation Framework for Product Owners, Managers, (UX) Designers, and IT & SaaS Startup Entrepreneurs

01 - Introduction

001 A New Way to Think about Value Creation

002 Sneak Peek into the SIMPSIS-Framework

02 - Crash Course Motivation & Behavioral Psychology

001 The Behavior Loop & Journey

002 The Motivation Cocktail

003 Emotions & Feelings

004 Homeostasis & Optimal Arousal

005 Motivation Theory 1 Hierarchy of Needs & ERG-model

006 Motivation Theory 2 Two-Factor Theory

007 Motivation Theory 3 Value-Expectancy Theory

008 Motivation Theory 4 Self-Determination Theory

009 Motivation & Abilities Flow & BJ Fogg

010 Games, Gamification & Motivation - Part 1

011 Games, Gamification & Motivation - Part 2

012 Games, Gamification & Motivation - Part 3

03 - SIMPSIS-Framework The 7 Behavior-Driven Forces

001 The Social Forces

002 The Improving Forces

003 The Meaningful Forces

004 The Possessing Forces

005 The Sustaining Forces

006 The Innovative Forces

007 The Sensory Forces

04 - Customer Acquisition - Case Examples

001 Acquisition through Social Forces

001 SIMPSIS-Template.pdf

002 Acquisition through Improving Forces

003 Acquisition through Meaningful Forces

004 Acquisition through Possessing Forces

005 Acquisition through Sustaining Forces

006 Acquisition through Innovative Forces

007 Acquisition through Sensory Forces

05 - Customer Retention - Case Examples

001 Retention through Social Forces

002 Retention through Improving Forces

003 Retention through Possessing Forces

004 Retention through Sustaining Forces

005 Retention through Innovative Forces

006 Retention through Sensory Forces

06 - Customer Engagement - Case Examples

001 Engagement through Social Forces

002 Engagement through Improving Forces

003 Engagement through Meaningful Forces

004 Engagement through Possessing Forces

005 Engagement through Sustaining Forces

006 Engagement through Innovative Forces

007 Engagement through Sensory Forces

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تولید کننده: Udemy