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خانه » فروشگاه » آموزش مدیریت، بازاریابی و تجارت » بازاریابی و فروش » The Complete Programmatic Advertising Course – 2022

The Complete Programmatic Advertising Course – 2022

سرفصل های دوره

The Longest & Most Complete Programmatic Advertising Course on The Entire Web. Learn Programmatic Media Buying & Selling


1 - Welcome To This Course
  • 1 - Get up to 33 DISCOUNT on my courses.html
  • 2 - Before You Start This Course
  • 2 - follow me on linkedin.zip
  • 3 - Share This Course With Your Team

    • 2 - The Evolution of Display Advertising
  • 4 - 02-The-Evolution-of-Display-Advertising.pdf
  • 4 - Introduction
  • 5 - The First Media Buying Method
  • 6 - The Rise of Ad Networks
  • 7 - The Rise of Ad Exchanges
  • 8 - Participation in Ad Exchanges
  • 9 - Recap

    • 3 - Introduction to Programmatic Advertising
  • 10 - 03-Introduction-to-Programmatic-Advertising.pdf
  • 10 - Introduction
  • 11 - What Is Programmatic Advertising
  • 12 - The Benefits for Advertisers
  • 13 - The Benefits for Publishers
  • 14 - The Marketing Objectives You Can Achieve
  • 15 - Recap

    • 4 - Programmatic Advertising Ecosystem
  • 16 - 04-Programmatic-Advertising-Ecosystem.pdf
  • 16 - Introduction
  • 17 - Advertiser Agency & Publisher
  • 18 - Ad Network & Ad Exchange
  • 19 - DemandSide Platform DSP
  • 19 - amazon advertising training & certification exam.zip
  • 19 - google d&v 360 certification exam.zip
  • 19 - google d&v 360 free training courses.zip
  • 19 - mediamath training & certification exam.zip
  • 20 - Agency Trading Desk ATD
  • 21 - SupplySide Platform SSP
  • 21 - google ad manager free training course.zip
  • 22 - Ad Server
  • 22 - broadstreet ad server free training lessons.zip
  • 22 - epom ad server free training lessons.zip
  • 22 - google ad manager free training course.zip
  • 22 - google campaign manager certification exam.zip
  • 22 - google campaign manager free training course.zip
  • 23 - DataManagement Platform DMP
  • 23 - adobe audience manager paid training.zip
  • 23 - lotame dmp free training.zip
  • 23 - oracle dmp training & certification.zip
  • 24 - Ad Fraud Detection & Protection Platform
  • 25 - Ad Viewability Solution
  • 26 - Brand Safety Solution
  • 27 - Creative Management Platform CMP
  • 27 - bannerflow weekly demo webinar.zip
  • 27 - bannersnack free training.zip
  • 27 - celtra user interface videos.zip
  • 28 - Dynamic Creative Optimisation Platform DCO
  • 28 - bannerflow weekly demo webinar.zip
  • 28 - celtra user interface videos.zip
  • 29 - Web Analytics Platform
  • 29 - adobe analytics certification exam.zip
  • 29 - adobe analytics free training.zip
  • 29 - google analytics certification exam.zip
  • 29 - google analytics free training courses.zip
  • 30 - Marketing Attribution Platform
  • 31 - Digital Asset Management Platform DAM
  • 32 - Ad Order Management System OMS
  • 32 - advendio free webinars.zip
  • 33 - Tag Management System TMS
  • 33 - adobe dtm free training course.zip
  • 33 - ensighten free training courses.zip
  • 33 - google tag manager free training course.zip
  • 33 - tealium iq free training courses.zip
  • 34 - Recap

    • 5 - Programmatic Media Buying Methods
  • 35 - 05-Programmatic-Media-Buying-Methods.pdf
  • 35 - Introduction
  • 36 - RealTime Bidding
  • 37 - Open Auction
  • 38 - Private Auction
  • 39 - Programmatic Direct
  • 40 - Preferred Deal
  • 41 - Guaranteed Deal
  • 42 - Recap

    • 6 - Programmatic Advertising Formats
  • 43 - 06-Programmatic-Advertising-Formats.pdf
  • 43 - Introduction
  • 44 - Programmatic Display Ads
  • 45 - Programmatic Video Ads
  • 46 - Programmatic Native Ads
  • 47 - Programmatic TV Ads
  • 48 - Programmatic Audio Ads
  • 49 - Programmatic DOOH Ads
  • 50 - Recap

    • 7 - Tactics & Operations for Advertisers
  • 51 - 07-Tactics-Operations-for-Advertisers.pdf
  • 51 - Introduction
  • 52 - Prospecting Tactics
  • 53 - Remarketing Tactics
  • 54 - Media Planning
  • 55 - Ad Operations
  • 56 - Recap

    • 8 - Tactics & Operations for Publishers
  • 57 - 08-Tactics-Operations-for-Publishers.pdf
  • 57 - Introduction
  • 58 - Implementation of Adstxt
  • 59 - Dealing with Privacy Laws
  • 60 - Universal ID
  • 61 - Header Bidding
  • 62 - Price Floor Optimisation
  • 63 - Ad Inventory Tactics
  • 64 - Ad Operations
  • 65 - Recap

    • 9 - Challenges & Future of Programmatic Advertising
  • 66 - 09-Challenges-Future-of-Programmatic-Advertising.pdf
  • 66 - Introduction
  • 67 - Ad Tech Tax
  • 68 - Multiple DSPs & Price Inflation
  • 69 - Ad Blocking
  • 70 - Too Complex Landscape
  • 71 - Artificial Intelligence AI
  • 72 - Augmented Reality AR
  • 73 - Virtual Reality VR
  • 74 - Blockchain Technology
  • 75 - Recap

    • 10 - How To Practice Your Knowledge
  • 76 - How To Practice Your Knowledge
  • 77 - User Interface of a DSP

    • 11 - Thank You Certificate & Feedback
  • 78 - Request a Free Consultation
  • 78 - connect with me on linkedin.zip
  • 78 - discover our services.zip
  • 79 - Thank You Certificate & Review
  • 79 - follow me on linkedin.zip
  • 80 - Feedback.html
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    تولید کننده:
    مدرس:
    شناسه: 2100
    حجم: 1080 مگابایت
    مدت زمان: 292 دقیقه
    تاریخ انتشار: ۲۷ دی ۱۴۰۱
    دسته بندی محصول
    Udemy-Training
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