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Service Design for the Real World: A Practical Introduction

سرفصل های دوره

Industry experts share the content we wish we'd had when we were getting started


1 - INTRODUCTION TO SERVICE DESIGN
  • 1 - Course Welcome Meet Your Instructors
  • 1 - Section-I-Introduction-to-Service-Design.pdf
  • 2 - What is a service
  • 3 - Parts of a Service
  • 4 - Why Service Design
  • 5 - Service Design Methodology
  • 6 - Service Design Case Study
  • 7 - Q&A

  • 2 - RESEARCH & DISCOVERY
  • 8 - Creating a Shared Understanding
  • 8 - Section-II-Research-Discovery.pdf
  • 9 - Research Overview
  • 10 - Research Basics & Logistics
  • 11 - Synthesis
  • 12 - Writing an Insight
  • 13 - Q&A

  • 3 - IDEATION
  • 14 - Section-III-Ideation.pdf
  • 14 - What is Ideation
  • 15 - How Our Brains Work
  • 16 - Structured Ideation Techniques
  • 17 - Creating the Conditions for Great Ideation
  • 18 - Facilitating Ideation
  • 19 - Prioritizing & Selecting Ideas
  • 20 - Q&A

  • 4 - PROTOTYPING & TESTING
  • 21 - Section-IV-Prototyping-Testing.pdf
  • 21 - What is Prototyping
  • 22 - Why Prototype
  • 23 - What to Prototype
  • 24 - Prototyping Techniques
  • 25 - Testing Your Prototypes
  • 26 - Q&A

  • 5 - STAKEHOLDER MANAGEMENT
  • 27 - Establishing Trust
  • 27 - Section-V-Stakeholder-Management.pdf
  • 28 - Mapping Your Stakeholders
  • 29 - Stakeholder Personas
  • 30 - Q&A

  • 6 - ARTIFACTS & DELIVERABLES
  • 31 - Section-VI-Artifacts-Deliverables.pdf
  • 31 - What is Mapping
  • 32 - What is a Journey Map
  • 33 - Creating a Journey Map
  • 34 - What is a Service Blueprint
  • 35 - Finding the Right Format
  • 36 - Q&A

  • 7 - BUSINESS MODELLING
  • 37 - Section-VII-Business-Modelling.pdf
  • 37 - Understanding the business model
  • 38 - The Business Model Canvas
  • 39 - Business Model Canvas Example
  • 40 - Q&A

  • 8 - BECOMING A SERVICE DESIGNER
  • 41 - Section-VIII-Becoming-a-Service-Designer.pdf
  • 41 - Service Design Core Skills
  • 42 - Service Design Specialized Skills
  • 43 - Where does Service Design live
  • 44 - Getting a Service Design job
  • 45 - Getting started
  • 46 - Q&A

  • 9 - RESOURCES & ACTIVITIES
  • 47 - Activity Creating a Research Plan
  • 48 - Activity Stakeholder Mapping
  • 49 - Activity Ideation WarmUp
  • 50 - Activity Ideation Techniques
  • 51 - Activity Business Model Canvas
  • 52 - Additional reading & resources.html
  • 52 - Service-Design-for-the-Real-World-Further-Reading.pdf
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