1 - Introduction
2 - How to acquire a GAM account
3 - Lecture 21 How to create a Google Ad Manager Account
4 - How to plan your inventory structure
5 - Ad Optimization starts in the ad units settings
6 - How to run a flexible ad sized ad unit to maximize earnings
7 - How to do size mapping in Google Ad Manager
8 - Creating Google Ad Manager placements for easier targeting & reporting
9 - Using KeyValue Pairs to simplify your ad setup Page Level
10 - Using KeyValue Pairs to simplify your ad setup Ad Unit Level
11 - Ways to set up Line Items for Responsive Ads
12 - Which Line Item type should you run
13 - Ad Optimization controls inside the Line Item
14 - 2 ways to run AdSense on Dynamic Allocation
15 - 2 ways to run Ad Exchange On Dynamic Allocation
16 - How to test an Ad Creative In Google Ad Manager
17 - How Google Ad Manager Decides Which Line Item To Serve
18 - How To Use Google Ad Manager For Adstxt Verification
19 - How To Create Roles & Provide User Access
20 - Setting Up Protections For Your Ad Inventory
21 - Troubleshooting Ad Delivery With Google Ad Manager & PubGuru Ad Inspector
22 - Important Reporting Metrics In Ad Optimization
23 - Mapped vs Linked Google Ad Manager Account
24 - How To Minimize Unfilled Ad Impressions
25 - Google Ad Exchange Native Programmatic Fluid vs Standard Size
26 - Running NonStandard Ads Using Google Ad Manager
27 - Display Google Ad Manager Ad Unit As Sticky Or Anchor
28 - Generating Tags For AMP Accelerated Mobile Pages
29 - Google Ad Manager Implementation For Video
30 - GAM Implementation for Mobile Apps
31 - WordPress Tutorial Deploying Ad Tags
32 - How to AB test site layouts with AdSense
33 - Size Mapping with Ad Manager