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دسته بندی دوره ها
1

MBA: Retail business, Merchandising, and E-commerce

سرفصل های دوره

Build and grow your own retail business and e-commerce.


1 - Introduction to Retail Management Basics
  • 1 - What is Retail Management
  • 2 - Retail Marketing Mix
  • 3 - Porter Five Force Model
  • 4 - SWOT Analysis
  • 5 - Consumer vs Customers
  • 6 - Understanding the Retail Consumer
  • 7 - Variety vs Assortment
  • 8 - 1.Basics-of-retail-management.pdf
  • 8 - Course Content PPT notes.html

  • 2 - Types of Retail store and Trading area
  • 9 - Types of retail store based on format
  • 10 - Types of retail store based on trading area
  • 11 - Reillys Law of Retail Gravitation Retail Management
  • 12 - Huff Gravity Model Retail Management
  • 13 - 2.Types-format-and-retail-trading-area.pdf
  • 13 - Course content PPT notes.html

  • 3 - Omnichannel and ecommerce
  • 14 - Webrooming vs Showrooming
  • 15 - Multichannel and Omnichannel strategy

  • 4 - Warby Parker Omnichannel Case study
  • 16 - Warby Parker Case Study Intro
  • 17 - Warby parker Retail Finance Metrics
  • 18 - Basics of Income Statement
  • 19 - Warby Parker Contribution Margin
  • 20 - 3.Omnichannel-and-warby-parker.pdf
  • 20 - Case study PDF notes.html

  • 5 - Customer Data in retail management
  • 21 - 4.CRM-Market-basket-and-CLTV.pdf
  • 21 - Customer Relationship Management
  • 22 - Recency Frequency and Monetary RFM analysis
  • 23 - RFM Analysis Excel Exercise
  • 23 - RFM-udemy.xlsx
  • 24 - Market Basket Analysis
  • 25 - Association and Support Market Basket Analysis
  • 26 - Confidence Market Basket Analysis
  • 27 - Lift Market Basket Analysis
  • 28 - Name manager and Indirect function
  • 29 - Market Basket Analysis
  • 29 - market-basket-ananalysis.xlsx

  • 6 - Store layout and design
  • 30 - Customer Life time Value
  • 31 - Customer Lifetime Value Assignment
  • 32 - Types of Store Layout
  • 33 - Goal of Store Design
  • 34 - Store Layout Excel Exercise
  • 35 - 4.CRM-Market-basket-and-CLTV.pdf
  • 35 - CRM Market basket PPT Notes.html

  • 7 - Retail finance and accounting
  • 36 - Introduction to Retail Finance
  • 37 - Income Statement and Cash flow statement
  • 38 - Introduction to Asset and Margin Management
  • 39 - The Strategic Profit Model in Retail Management
  • 40 - Walmart and Tiffany Financial Statement
  • 41 - Retail Finance Assignment
  • 41 - Retail-finance-assignment.pdf
  • 42 - Financial metrics Conclusion
  • 43 - 5.Retail-finance-and-accounting.pdf
  • 43 - Retail Finance Content PPT Notes.html

  • 8 - Inventory management and warehousing
  • 44 - What is Inventory Management
  • 45 - Types of Inventory Management
  • 46 - How much stock we should have
  • 47 - Cost in Inventory Management
  • 48 - Types of Safety Stock Techniques
  • 49 - Safety stock and Reorder point
  • 50 - Service level on safety stock
  • 51 - How to Reduce Safety stock
  • 52 - Economic order Quantity
  • 53 - EOQ Assignment
  • 54 - Introduction to Lead Time
  • 55 - EOQ with lead time Exercise
  • 56 - EOQ with order size constraint
  • 57 - EOQ with bulk discount
  • 58 - EOQ with production order quantity
  • 59 - EOQ when backorders are allowed
  • 60 - EOQ backorder exercise

  • 9 - Introduction to Statistics
  • 61 - Mean Mode and Median
  • 62 - Standard deviation and variance
  • 63 - Normal distribution
  • 64 - Standard Normal distribution
  • 65 - Kings or normal distribution of Safety stock
  • 66 - Normal distribution with lead time variation
  • 67 - Normal distribution with lead time and demand variation

  • 10 - Category and Inventory Management
  • 68 - Introduction to Category Management
  • 69 - ROI and GMROI
  • 70 - ABC Analysis for Inventory Management
  • 71 - Problems with ABC Analysis
  • 72 - Introduction to ABC XYZ Inventory Optimization

  • 11 - Ecommerce and D2C brands
  • 73 - D2C Direct to consumer Business Model
  • 74 - Private labels and white labels
  • 75 - How to start your own Private Label
  • 76 - 6.e-commerce-and-D2C-brand.pdf
  • 76 - PDF notes of this section.html

  • 12 - Forecasting and Demand planning
  • 77 - Introduction to Forecasting
  • 78 - Steps involved in forecasting
  • 79 - Types of forecasting technique
  • 80 - Time Series data plot
  • 81 - Components of time series data
  • 82 - Plotting time series for ecommerce revenue
  • 83 - Assignment
  • 84 - Rollover and weighted moving average
  • 85 - MADSSE and MAPE error in time series
  • 86 - Exponential Smoothing Excel Exercise
  • 86 - MA-WMA-and-EMA-solved.xlsx
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    تاریخ انتشار: ۹ اردیبهشت ۱۴۰۲
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