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GIFT Framework Masterclass: Digital Marketing Partnerships

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Unlock the hidden source of free leads that BIG brands have been using for decades, but 83% of marketers still miss


1 - Foundations
  • 1 - Meet the instructor
  • 2 - Structure of the course
  • 3 - What exactly can you win
  • 4 - What is a winwin partnership in marketing
  • 5 - Its not for BIG players anymore
  • 6 - When should you start
  • 7 - Busting the false beliefs

  • 2 - GIFT Building Blocks
  • 1 - Test GIFT Building blocks.html
  • 8 - Introduction to 12 partnership types
  • 9 - Content partnership key principles
  • 10 - Content partnership live & virtual events
  • 11 - Content partnership cobranded content
  • 12 - Content partnership key take aways
  • 13 - Sponsorship logo graveyard
  • 14 - Sponsorship something more
  • 15 - Sponsorship practical example
  • 16 - Comarketing campaign Starbucks & Spotify
  • 17 - Comarketing campaign will the lightning strike
  • 18 - Affiliate marketing dont be a SCAM
  • 19 - Affiliate marketing measure the results
  • 20 - Affiliate marketing key principles for success
  • 21 - Affiliate marketing network or standalone program
  • 22 - Joint offers whats that
  • 23 - Joint offers more examples
  • 24 - Joint offers different levels
  • 25 - Distribution partnership key principles
  • 26 - Distribution partnership possible quick starts
  • 27 - Distribution partnership things to consider
  • 28 - Added value partnership key principles
  • 29 - Added value partnership business model
  • 30 - Barter
  • 31 - Licensing
  • 32 - Loyalty programs proprietary and coalition
  • 33 - Loyalty programs key benefits
  • 34 - Case study partnership
  • 35 - Research partnership
  • 36 - Combined partnerships

  • 3 - GIFT Process StepbyStep
  • 37 - Introduction to GIFT process
  • 38 - Step 1 Generate Part 1
  • 39 - Step 1 Generate Part 2
  • 40 - 1-Goals.pdf
  • 40 - 2-Resources.pdf
  • 40 - 3-Offers.pdf
  • 40 - Tools and practice time
  • 41 - 4-Dream100.pdf
  • 41 - Step 2 Identify build the list
  • 42 - 5-Clarity.pdf
  • 42 - Step 2 Identify outreach
  • 43 - Step 3 Finalize key principles
  • 44 - Step 3 Finalize agreement
  • 45 - Step 3 Finalize creatives and content
  • 46 - Step 3 Finalize tracking KPIs
  • 47 - Step 4 Thrive key principles
  • 48 - Step 4 Thrive follow up
  • 49 - Step 4 Thrive expand and develop
  • 50 - Partnership deal flow

  • 4 - Follow Along Consulting Business
  • 51 - Follow-Along-Consulting-Business-1-Goals.pdf
  • 51 - Template 1 GOALS
  • 52 - Follow-Along-Consulting-Business-2-Resources.pdf
  • 52 - Template 2 RESOURCES
  • 53 - Follow-Along-Consulting-Business-3-Offers.pdf
  • 53 - Template 3 OFFERS
  • 54 - Follow-Along-Consulting-Business-4-Dream100.pdf
  • 54 - Template 4 DREAM 100
  • 55 - Follow-Along-Consulting-Business-5-Clarity.pdf
  • 55 - Template 5 CLARITY

  • 5 - Follow Along SaaS Startup
  • 56 - Follow-Along-SaaS-Startup-1-Goals.pdf
  • 56 - Template 1 GOALS
  • 57 - Follow-Along-SaaS-Startup-2-Resources.pdf
  • 57 - Template 2 RESOURCES
  • 58 - Follow-Along-SaaS-Startup-3-Offers.pdf
  • 58 - Template 3 OFFERS
  • 59 - Follow-Along-SaaS-Startup-4-Dream100.pdf
  • 59 - Template 4 DREAM 100
  • 60 - Follow-Along-SaaS-Startup-5-Clarity.pdf
  • 60 - Template 5 CLARITY

  • 6 - Case Studies
  • 61 - Monimoto Startup Selling Physical Product
  • 62 - Be Your Own Boss Event and Consulting Business
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    تاریخ انتشار: ۲۶ دی ۱۴۰۱
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