Finding Clients: How to attract more and better clients.

سرفصل های دوره

Discover the Winning Formula for Attracting Clients as a Freelancer or Small Agency Owner

1. Why you are struggling to find clients

1. The common mistakes made by agencies and freelancers.

2. What is a sales funnel and why you need one.

2. How to define your market and why that matters

1. Why you need to segment your market.

2. How to identify possible sectors.

3. Research your sectors and pick a winner.

4. Identifying your initial contact points.

3. How to attract the attention of the clients you covert

1. How to plan an effective attention strategy.

2. Deciding on the scope of Your Sector Report

3. Preparing Your Sector Survey

4. Creating your survey landing page.

5. Preparing and Sending Your Survey Email.

6. Using site audits to encourage a response.

7. Compiling a sector-wide expert report.

4. Getting permission to contact prospective clients

1. Why and how to gain permission to communicate.

2. Designing a landing page that encourages permission.

3. Crafting an email course.

4. Email our audience about the report.

5. Reach out to influencers.

6. Reusing all of your hard work.

7. Automatically Promoting Your Course With Social Media.

5. Maintaining and growing your audience

1. Planning your regular mailings.

2. How to come up with email topics.

3. Finding your voice.

4. Turning subscribers into advocates.

5. Growing Your List

6. Making Your List Appropriate to a wider audience.

7. Take your marketing to the next level

6. Turning leads into pitches

1. How to engage with a new lead

2. Get organized with your leads.

3. Where to go next.

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تولید کننده: Udemy-Training