B2B Sales Emails: Writing to Get a Response

سرفصل های دوره

Your step-by-step guide to writing a winning B2B sales email

1. Introduction

1. Is this course for you

2. Where are they in your sales funnel

2. How to structure your B2B sales email

1. The four Ps of a strong B2B sales email

2.1 Personalisation_ prompt sheet.docx

2.2 Personalisation_ prompt sheet.pdf

2. Personalisation

3.1 Problem_ prompt sheet.docx

3.2 Problem_ prompt sheet.pdf

3. Problem

4.1 Promise_ prompt sheet.docx

4.2 Promise_ prompt sheet.pdf

4. Promise

5.1 Pitch_ prompt sheet.docx

5.2 Pitch_ prompt sheet.pdf

5. Pitch

3. Must-dos before you send your B2B sales email

1.1 Hero_ prompt sheet.docx

1.2 Hero_ prompt sheet.pdf

1. Make your prospect the hero

2. Use this word more than any other

3. Layout tips for B2B sales emails

4.1 Some legal guidelines to be aware of.html

4. Build authority with your signature

5.1 Subject line tester.html

5. How to craft a subject line that people will open

6. When to send your email for maximum chances of success

7.1 Average benchmarks according to Mailchimp.html

7. Response rates whats typical

8.1 Checklist.docx

8.2 Checklist.pdf

8. Final checklist.html

4. Real-life examples of good and bad B2B sales emails

1.1 Examples.docx

1.2 Examples.pdf

1. Reflection activity which of these three emails succeeded and why

2. Tims sales message three lessons learned for writing a sales email

3. Robbys sales message three lessons learned for writing a sales email

4. Flics sales message lessons learned for writing a sales email

5. Final thoughts!

1. Bonus lecture.html

2.1 How to get your certificate of completion.html

2. How to get hold of your certificate

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تولید کننده: Udemy-Training