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Marketing on Facebook

سرفصل های دوره

Facebook offers an unparalleled opportunity to grow your business. With over two billion daily active users, the platform allows you to find and directly market to potential customers, using a wide variety of tools, anytime, from anywhere in the world. In this course, marketing instructor Megan Adams guides you through how to start leveraging Facebook to establish your brand presence and expand your reach.

Learn how to optimize your page for visibility, build your audience, and create content that resonates, crafting and sharing it with your followers as you grow. Along the way, Megan offers insider tips for utilizing key features like events, stories, and Facebook Live, as well as how gathering actionable metrics and insights can help refine your strategy for long-term growth. By the end of this course, you’ll be prepared to develop a foundational Facebook presence to increase awareness, drive sales, and catapult your business growth.


01 - Introduction
  • 01 - Leveraging Facebook marketing for your business
  • 02 - Facebook marketing Is it right for you

  • 02 - 1. Develop an Effective Facebook Marketing Strategy
  • 01 - Deciphering the Facebook algorithm
  • 02 - Identify Facebook Business Page must-haves
  • 03 - Implement proven Facebook marketing strategies
  • 04 - Leverage Facebook insights for better performance

  • 03 - 2. Create and Manage Compelling Content for Facebook
  • 01 - Identify your target market on Facebook
  • 02 - Create a content calendar for Facebook marketing
  • 03 - Write captivating marketing copy for Facebook
  • 04 - Leverage AI tools to create your marketing content

  • 04 - 3. Grow Your Organic Reach with Facebook
  • 01 - Facebook Live and stories
  • 02 - Facebook Messenger
  • 03 - Facebook Groups for community building
  • 04 - Facebook Reels

  • 05 - 4. Advertise Your Business on Facebook
  • 01 - Get started advertising on Facebook
  • 02 - Explore Facebook Ads setup

  • 06 - Conclusion
  • 01 - Learn more techniques for marketing on Facebook
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    تاریخ انتشار: ۵ دی ۱۴۰۳
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